Wednesday, April 9, 2008


Ka Nani Essentials Signature and Original Soap Design - Copyrighted 2007-2008

Today I want to speak about creativity and what it means.

The definition of creativity: "Creativity is the ability to think up and design new inventions, produce works of art, solve problems in new ways, or develop an idea based on an original, novel, or unconventional approach."

Each person is endowed with creativity. Some may know it and share it with the world, others may know it and engage in it just for their personal enjoyment. Others may just plain feel like they don't have it. BUT EVERY person has it.

It then becomes our job to develop our creativity. We can do it in the following ways:

"1. To use or follow as a model.
1. To copy the actions, appearance, mannerisms, or speech of; mimic: amused friends by imitating the teachers.
2. To copy or use the style of: brushwork that imitates Rembrandt.
3. To copy exactly; reproduce.
4. To appear like; resemble."

The dilemma of developing our creativity is not to do exactly what someone else does, but to try your own spin.

For example in my line of work - there are a myriads of people who can follow a recipe and pour into molds or make interesting creations. But what makes each person or store unique is their understanding of the materials they use and their creativeness which includes shapes, colors etc.

Where one can get into trouble is when they 'mimic' for their own personal gain. It shows a side of that person who sees someone else's success and instead of being joyful and happy for that person, jealousy sets in and the person exactly copies your work and then sells it at a significantly lower price to undercut you. Big marketers and corporations do this all the time. Is it ethical? NO!! Is it a good practice? Not likely.

What appeals to the consumer is variety, the ability to choose!

Be proud of your creativeness!! Use it to boost yourself to success and let others have their creative success. That's what doing your own business is all about!!!

Be LOUD and PROUD with your creativity!! It will show. There is plenty of success and abundance to go around. Celebrate it and celebrate your uniqueness!

***Definitions by***